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Feb 9, 2012

Celebrities to try their hand at selling 50/50 at Senators game tonight

OTTAWA - The Sens Foundation’s all-important 50/50 program will get a hand from some high-profile sellers tonight during the Ottawa Senators game against the Nashville Predators.

CTV community ambassador and Sens Foundation board chair Max Keeping will be joined by United Way president Michael Allen, CTV Ottawa Morning Live host Kurt Stoodley, MPPs Lisa McLeod and Yasir Naqvi, former mayor and prominent business man Jim Durrell and Ottawa Senators president Cyril Leeder. This industrious group will mix in with other volunteers from the Sens Foundation, Best Buddies, Main Street, the Carleton Mens Rugby team, and the Cadets. The goal is to try and sell up to $100,000 worth of tickets in total because tonight is a Super Jackpot. Most games feature $40,000 worth of tickets.

50/50 raffle sales represents the Sens Foundation largest revenue source. Last year’s program raised $1.2 million, half of which was awarded in prizes with the other half having been used to support the Sens Foundation in the areas of healthcare, education and sports & recreation.. Each year between 12-14 groups are chosen to participate in the program and and raise funds based on the number of volunteers they provide and the number of tickets sold at each game. The additional reveune realized by the Sens Foundation supports organizations like Roger’s House, the Rink of Dreams and community rinks projects, and bursaries for underpriviledged teens attending post secondary instiutions.

The 50/50 winning number is drawn at in the middle of the third period once all of the tickets and funds have been returned. An announcement is made in the arena as well as the number being tweeted and posted on Facebook. Winners must be in attendance at the game to claim their prize. The largest prize awarded so far this season has been $25,410 from Saturday, Feb. 4 against the Toronto Maple Leafs.